{"id":45413,"date":"2025-10-07T22:16:04","date_gmt":"2025-10-07T22:16:04","guid":{"rendered":"https:\/\/isafespend.com\/?p=45413"},"modified":"2025-10-07T22:16:04","modified_gmt":"2025-10-07T22:16:04","slug":"shopify-ceo-tobias-lutke-races-cars-in-his-downtime","status":"publish","type":"post","link":"https:\/\/isafespend.com\/?p=45413","title":{"rendered":"Shopify CEO Tobias L\u00fctke Races Cars in His Downtime"},"content":{"rendered":"<div id=\"post-388496\">\n<header class=\"\">\n<div class=\"tw:text-lg\">\n<p>Shopify CEO Tobias L\u00fctke races cars for fun when he\u2019s not working.<\/p>\n<\/p><\/div>\n<\/header>\n<div class=\"gate-check piano-check is-layout-flow tw:prose tw:prose-lg tw:prose-blue tw:font-serif tw:max-w-[728px] tw:mb-12 tw:mx-auto tw:lg:mx-0\">\n<div>\n<h2 class=\"tw:mt-0 tw:mb-1 tw:font-sans tw:text-2xl\">Key Takeaways<\/h2>\n<ul class=\"tw:font-semibold tw:font-sans tw:text-base tw:marker:text-blue-600\">\n<li>If you want to meet Shopify CEO Tobias L\u00fctke, just head out to the race track. <\/li>\n<li>Like Meta CEO Mark Zuckerberg, L\u00fctke enjoys heart-pounding, high-risk sports when not at work.<\/li>\n<li>Meta investors have previously been warned in official filings that its CEO participates in \u201cvarious high-risk activities.\u201d<\/li>\n<\/ul>\n<\/div>\n<p>In order to be a CEO, you need a variety of skills, from being able to stay calm under pressure to making tough decisions when it matters. That\u2019s probably why so many seem to love participating in high-risk sports.<\/p>\n<p>For example, Shopify CEO Tobias L\u00fctke \u201cimmediately fell in love\u201d with racing cars after visiting a track with a friend, he told Stripe\u2019s \u201cCheeky Pint\u201d podcast, which aired on Monday. His Instagram feed is a love letter to the sport. <i>Business Insider<\/i> reports that L\u00fctke has already competed in various events, including the Daytona, Florida-held, endurance race, the Rolex 24.<\/p>\n<p>\u201cI don\u2019t even try to win,\u201d he said on the podcast. \u201cI\u2019m still competing against myself, and I see all of the other cars as obstacles.\u201d<\/p>\n<p><b>Related: <\/b>This Is the Leadership Trick That Even Top CEOs Swear By<\/p>\n<p>Like L\u00fctke, OpenAI CEO Sam Altman also enjoys being in the driver\u2019s seat. At one time, Altman owned at least five race cars, <i>The New Yorker<\/i> reported back in 2016. With OpenAI\u2019s current $500 billion valuation, one can only guess how many he has now.<\/p>\n<p>Meanwhile, <i>The Information<\/i> reported in 2023 that Altman is also getting his pilot\u2019s license \u2014 and so is Meta CEO Mark Zuckerberg, and Tesla and SpaceX CEO Elon Musk.<\/p>\n<blockquote class=\"instagram-media is-layout-flow wp-block-quote-is-layout-flow\" data-instgrm-captioned=\"\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/DFJmmy6OMUF\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\"background:#FFF;border:0;border-radius:3px;margin: 1px;max-width:540px;min-width:326px;padding:0;width:99.375%;width:-webkit-calc(100% - 2px);width:calc(100% - 2px)\"><\/blockquote>\n<p>Further, Zuckerberg is a huge fan of combat sports like MMA. He\u2019s rented out entire arenas to watch the fights, sparred on a barge in the middle of the water, had major surgery to fix a fighting injury, won a gold medal in <i>jiu jitsu<\/i>, and even built a \u201cbackyard\u201d octagon at his Ko\u2019olau Ranch compound in Hawaii.<\/p>\n<p><b>Related: <\/b>\u2018I Love This Sport\u2019: Mark Zuckerberg\u2019s Meta Enters Into \u2018Massive Partnership\u2019 With UFC<\/p>\n<p>All of this caused the company to warn investors about the \u201crisk factors\u201d in its 2023 10-K annual report: \u201cMr. Zuckerberg and certain other members of management participate in various high-risk activities, such as combat sports, extreme sports, and recreational aviation, which carry the risk of serious injury and death.\u201d<\/p>\n<p>Still, L\u00fctke told the podcast that high-risk sports like racing help him perfect a variety of skills, from improving driving to anticipating what\u2019s next.<\/p>\n<p>\u201cThe immediacy and the adrenaline,\u201d L\u00fctke said. \u201cIt\u2019s just a brilliant thing that I discovered for myself.\u201d<\/p>\n<\/p><\/div>\n<div class=\"piano-meter-body tw:hidden\">\n<div class=\"is-layout-flow tw:prose tw:prose-lg tw:prose-blue tw:font-serif tw:max-w-[728px] tw:mb-12  tw:mx-auto tw:lg:mx-0\">\n<div>\n<h2 class=\"tw:mt-0 tw:mb-1 tw:font-sans tw:text-2xl\">Key Takeaways<\/h2>\n<ul class=\"tw:font-semibold tw:font-sans tw:text-base tw:marker:text-blue-600\">\n<li>If you want to meet Shopify CEO Tobias L\u00fctke, just head out to the race track. <\/li>\n<li>Like Meta CEO Mark Zuckerberg, L\u00fctke enjoys heart-pounding, high-risk sports when not at work.<\/li>\n<li>Meta investors have previously been warned in official filings that its CEO participates in \u201cvarious high-risk activities.\u201d<\/li>\n<\/ul>\n<\/div>\n<p>In order to be a CEO, you need a variety of skills, from being able to stay calm under pressure to making tough decisions when it matters. That\u2019s probably why so many seem to love participating in high-risk sports.<\/p>\n<p>For example, Shopify CEO Tobias L\u00fctke \u201cimmediately fell in love\u201d with racing cars after visiting a track with a friend, he told Stripe\u2019s \u201cCheeky Pint\u201d podcast, which aired on Monday. His Instagram feed is a love letter to the sport. <i>Business Insider<\/i> reports that L\u00fctke has already competed in various events, including the Daytona, Florida-held, endurance race, the Rolex 24.<\/p>\n<p>\u201cI don\u2019t even try to win,\u201d he said on the podcast. \u201cI\u2019m still competing against myself, and I see all of the other cars as obstacles.\u201d<\/p>\n<\/p><\/div>\n<div class=\"tw:justify-center tw:bg-gray-100 tw:flex tw:flex-col tw:sm:flex-row tw:rounded-lg tw:p-6 tw:align-middle tw:sm:text-left tw:text-center\">\n<div class=\"tw:flex tw:flex-col tw:justify-center tw:align-middle tw:mr-0 tw:sm:mr-16\">\n<p class=\"tw:text-sm tw:leading-5 tw:my-0\">\n\t\t\t\t\t\t\t\t\tThe rest of this article is locked.\n\t\t\t\t\t\t\t\t<\/p>\n<p class=\"tw:text-xl tw:text-black tw:font-bold tw:leading-5 tw:my-1\">\n\t\t\t\t\t\t\t\t\tJoin Entrepreneur<span class=\"tw:text-yellow-300\">+<\/span> today for access.\n\t\t\t\t\t\t\t\t<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><br \/>\n<br \/>Read the full article <a href=\"https:\/\/www.entrepreneur.com\/business-news\/shopify-ceo-tobias-lutke-races-cars-in-his-downtime\/498053\" target=\"_blank\" rel=\"noopener\" rel=\"nofollow\">here<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Shopify CEO Tobias L\u00fctke races cars for fun when he\u2019s not working. Key Takeaways If you want to meet Shopify CEO Tobias L\u00fctke, just head out to the race track. Like Meta CEO Mark Zuckerberg, L\u00fctke enjoys heart-pounding, high-risk sports when not at work. Meta investors have previously been warned in official filings that its<\/p>\n","protected":false},"author":1,"featured_media":45414,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[46],"tags":[32],"class_list":{"0":"post-45413","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-make-money","8":"tag-featured"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.12 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Shopify CEO Tobias L\u00fctke Races Cars in His Downtime | iSafeSpend<\/title>\n<meta name=\"description\" content=\"Shopify CEO Tobias L\u00fctke races cars for fun when he\u2019s not working. 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