{"id":45422,"date":"2025-10-07T22:47:08","date_gmt":"2025-10-07T22:47:08","guid":{"rendered":"https:\/\/isafespend.com\/?p=45422"},"modified":"2025-10-07T22:47:08","modified_gmt":"2025-10-07T22:47:08","slug":"seniors-are-starting-businesses-in-their-70s-and-80s","status":"publish","type":"post","link":"https:\/\/isafespend.com\/?p=45422","title":{"rendered":"Seniors Are Starting Businesses in Their 70s and 80s"},"content":{"rendered":"<div id=\"post-388477\">\n<header class=\"\">\n<div class=\"tw:text-lg\">\n<p>More than a million Americans in their 70s have their own business.<\/p>\n<\/p><\/div>\n<\/header>\n<div class=\"gate-check piano-check is-layout-flow tw:prose tw:prose-lg tw:prose-blue tw:font-serif tw:max-w-[728px] tw:mb-12 tw:mx-auto tw:lg:mx-0\">\n<div>\n<h2 class=\"tw:mt-0 tw:mb-1 tw:font-sans tw:text-2xl\">Key Takeaways<\/h2>\n<ul class=\"tw:font-semibold tw:font-sans tw:text-base tw:marker:text-blue-600\">\n<li>Around one-third of Americans in their 70s and 80s are running their own businesses, according to a new report.<\/li>\n<li>The percentage of Americans ages 65 and older who are part of the workforce has almost doubled from 1985 to 2024. <\/li>\n<\/ul>\n<\/div>\n<p>Age isn\u2019t stopping older entrepreneurs from launching new ventures.<\/p>\n<p>About 30% of Americans in their 70s, roughly 1.3 million people, are running their own businesses, according to a recent <i>Wall Street Journa<\/i>l report. That rate is almost twice as high as the percentage of self-employed Americans in their 60s, the outlet notes.<\/p>\n<p>Meanwhile, Business Insider reports that around 27% of people in their 80s are also working for themselves, which is about the same as the national average for self-employment.<\/p>\n<p><b>Related: <\/b>The Labor Market Has Changed From the \u2018Great Resignation\u2019 to the \u2018Great Stay\u2019 Because \u2018Workers Aren\u2019t Going Anywhere\u2019<\/p>\n<p>While some of these older workers turned to entrepreneurship by choice, with 65% of Americans polled in the 2019 UPS Inside Small Business survey showing interest in starting a business in retirement, many of these \u201csilver startups\u201d were founded out of necessity. Business owners in their 80s told BI that they recently started their companies after being laid off, experiencing financial setbacks, or handling health issues that made full-time work unmanageable. They mentioned applying to jobs, but facing rejection in a \u201cno-hire, no-fire\u201d job market.<\/p>\n<p>According to the U.S. Bureau of Labor Statistics, 19.5% of Americans aged 65 and older were part of the workforce by either working or looking for work in 2024 \u2014 nearly double from 10.8% back in 1985.<\/p>\n<p>Finances have played a major role in this uptick; in recent years, the threshold for a comfortable retirement has been steadily increasing. A report released earlier this year by Northwestern Mutual found that Americans think they will need $1.26 million to retire by age 65, up from $1.05 million in 2021.<\/p>\n<p><b>Related: <\/b>Here Are the 10 States Where People Are Most At Risk of Running Out of Their Retirement Savings<\/p>\n<p>Apart from earning extra cash, some entrepreneurial seniors hope to create a product or service that could improve lives. For example, 70-year-old George Koenig recently launched eCaregivers, a platform that connects families with care providers, based on his two decades of experience running a home-care agency.<\/p>\n<p>\u201cI started to see a trend where the cost of care was beyond the average person\u2019s ability to afford it,\u201d Koenig told WSJ. He estimated that eCaregivers can save families 30% to 50% on care costs.<\/p>\n<p>Meanwhile, 81-year-old Dianne Michels juggles two jobs: She runs Possibility Partners, a consulting firm she founded that helps companies increase productivity and retention, and also works shifts at Trader Joe\u2019s to help pay the bills. She hopes to focus on her business full-time one day, and says she wants people to focus on her message, not her age.<\/p>\n<p>\u201cPart of me never wants anybody to know how old I am because I don\u2019t want them to treat me like I\u2019m an old person,\u201d Michels told BI.<\/p>\n<p><b>Related: <\/b>These Are the Highest-Paying Jobs for Older Adults (With the Least Physical Labor), According to a New Report<\/p>\n<p>Cal Halvorsen, an associate professor of social work at Washington University in St. Louis, told BI that older Americans who start businesses are typically more active and \u201cphysically engaged\u201d with their communities because they are going out to meet customers and build relationships.<\/p>\n<p>However, Halvorsen pointed out that most of these older entrepreneurs aren\u2019t hiring employees and are more likely to be solopreneurs, running the business themselves.<\/p>\n<p>\u201cThey\u2019re starting businesses because it provides them with supplemental income and something they care about,\u201d Halvorsen told the outlet.<\/p>\n<\/p><\/div>\n<div class=\"piano-meter-body tw:hidden\">\n<div class=\"is-layout-flow tw:prose tw:prose-lg tw:prose-blue tw:font-serif tw:max-w-[728px] tw:mb-12  tw:mx-auto tw:lg:mx-0\">\n<div>\n<h2 class=\"tw:mt-0 tw:mb-1 tw:font-sans tw:text-2xl\">Key Takeaways<\/h2>\n<ul class=\"tw:font-semibold tw:font-sans tw:text-base tw:marker:text-blue-600\">\n<li>Around one-third of Americans in their 70s and 80s are running their own businesses, according to a new report.<\/li>\n<li>The percentage of Americans ages 65 and older who are part of the workforce has almost doubled from 1985 to 2024. <\/li>\n<\/ul>\n<\/div>\n<p>Age isn\u2019t stopping older entrepreneurs from launching new ventures.<\/p>\n<p>About 30% of Americans in their 70s, roughly 1.3 million people, are running their own businesses, according to a recent <i>Wall Street Journa<\/i>l report. That rate is almost twice as high as the percentage of self-employed Americans in their 60s, the outlet notes.<\/p>\n<p>Meanwhile, Business Insider reports that around 27% of people in their 80s are also working for themselves, which is about the same as the national average for self-employment.<\/p>\n<\/p><\/div>\n<div class=\"tw:justify-center tw:bg-gray-100 tw:flex tw:flex-col tw:sm:flex-row tw:rounded-lg tw:p-6 tw:align-middle tw:sm:text-left tw:text-center\">\n<div class=\"tw:flex tw:flex-col tw:justify-center tw:align-middle tw:mr-0 tw:sm:mr-16\">\n<p class=\"tw:text-sm tw:leading-5 tw:my-0\">\n\t\t\t\t\t\t\t\t\tThe rest of this article is locked.\n\t\t\t\t\t\t\t\t<\/p>\n<p class=\"tw:text-xl tw:text-black tw:font-bold tw:leading-5 tw:my-1\">\n\t\t\t\t\t\t\t\t\tJoin Entrepreneur<span class=\"tw:text-yellow-300\">+<\/span> today for access.\n\t\t\t\t\t\t\t\t<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p>Read the full article <a href=\"https:\/\/www.entrepreneur.com\/business-news\/seniors-are-starting-businesses-in-their-70s-and-80s\/498051\" target=\"_blank\" rel=\"noopener\" rel=\"nofollow\">here<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>More than a million Americans in their 70s have their own business. Key Takeaways Around one-third of Americans in their 70s and 80s are running their own businesses, according to a new report. The percentage of Americans ages 65 and older who are part of the workforce has almost doubled from 1985 to 2024. Age<\/p>\n","protected":false},"author":1,"featured_media":45423,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[46],"tags":[32],"class_list":{"0":"post-45422","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-make-money","8":"tag-featured"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.12 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Seniors Are Starting Businesses in Their 70s and 80s | iSafeSpend<\/title>\n<meta name=\"description\" content=\"More than a million Americans in their 70s have their own business. 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