{"id":45689,"date":"2025-10-21T22:30:04","date_gmt":"2025-10-21T22:30:04","guid":{"rendered":"https:\/\/isafespend.com\/?p=45689"},"modified":"2025-10-21T22:30:06","modified_gmt":"2025-10-21T22:30:06","slug":"moms-side-hustle-started-in-garage-makes-5-million-a-year","status":"publish","type":"post","link":"https:\/\/isafespend.com\/?p=45689","title":{"rendered":"Mom&#8217;s Side Hustle Started in Garage, Makes $5 Million a Year"},"content":{"rendered":"<div>\n<div>\n<h2 class=\"tw:mt-0 tw:mb-1 tw:font-sans tw:text-2xl\">Key Takeaways<\/h2>\n<ul class=\"tw:font-semibold tw:font-sans tw:text-base tw:marker:text-blue-600\">\n<li>Meyrignac traveled to China and invested $30,000 to place her first order for Cali\u2019s Books. <\/li>\n<li>In the years since, Cali\u2019s Books has surpassed $1 million in revenue \u2014 on track for $5 million in 2025.<\/li>\n<\/ul>\n<\/div>\n<p><i>This Side Hustle Spotlight Q&amp;A features Carinne \u201cCali\u201d Meyrignac, 45, of Los Angeles, California. Meyrignac is the founder of <\/i><i>Cali\u2019s Books, a certified minority- and woman-owned children\u2019s publishing house projected to reach $5 million in revenue this year. Meyrignac launched the company from her garage in 2016, and nearly a decade later, Cali\u2019s Books has grown into a global, family-run business with more than 50 titles selling over 500,000 copies worldwide. Responses have been edited for length and clarity.<\/i><\/p>\n<p><i><\/i><\/p>\n<p><sup>Image Credit: Courtesy of Cali\u2019s Books. Carinne Meyrignac.<\/sup><\/p>\n<p><i>Want to read more stories like this? Subscribe to <\/i>Money Makers<i>, our free newsletter packed with creative side hustle ideas and successful strategies. <\/i><i>Sign up here.<\/i><\/p>\n<p><b>What was your day job or primary occupation when you started your side hustle?<\/b><br \/>I began my career in finance in Singapore, then worked in Paris before moving to New York for a role in banking. When my husband relocated to Los Angeles, I decided to join him and interviewed at Disney. They asked me which vertical I\u2019d like to join, and as an avid reader, I chose publishing \u2014 without realizing at the time that, a few years later, I\u2019d launch my own publishing company. After Disney, I moved into risk management at Mitsubishi, and that\u2019s where I was working when I started Cali\u2019s Books.<\/p>\n<p><b>Related: Sisters\u2019 Savory Side Hustle Averages $7,000 a Month: \u2018Reward We Didn\u2019t Feel in a Corporate Job\u2019<\/b><\/p>\n<p><b>When did you start your side hustle, and where did you find the inspiration for it?<\/b><br \/>I started in 2016, shortly after my daughter was born. I wanted her to love reading, but like most babies just a few months old, it was hard for her to focus. During my maternity leave in France, I discovered musical books \u2014 they were magical in the way they captured her attention and made reading feel fun.<\/p>\n<p>When I came back to Los Angeles, I couldn\u2019t find anything like that. The only options were bulky plastic books with buttons on the side, and they didn\u2019t have the same charm. That\u2019s when I realized there was an opportunity to create something beautiful and engaging for children and parents like us.<\/p>\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/isafespend.com\/wp-content\/uploads\/2025\/10\/1761062976_sound-books-colors-nursery-rhymes-rechargeable-1154355816.jpg\" alt=\"\"><figcaption class=\"wp-element-caption\">Image Credit: Courtesy of Cali\u2019s Books<\/figcaption><\/figure>\n<p><b>What were some of the first steps you took to get your side hustle off the ground? How much money\/investment did it take to launch?<\/b><br \/>The very first step was designing the books. I wanted something interactive and joyful that would make children excited to read. To bring the idea to life, I traveled to China to meet manufacturers and placed my first order of 6,000 books, which was about a $30,000 investment.<\/p>\n<p>I kept things scrappy \u2014 working with freelancers I found on Fiverr and asking friends and family to help whenever they could. Looking back, it was a big leap, but I knew there was something special in these musical books.<\/p>\n<p><b>Related: This Nurse With \u2018No Business Background\u2019 Started a Side Hustle on Instagram. Now It\u2019s a Multimillion-Dollar Brand.<\/b><\/p>\n<p><b>Are there any free or paid resources that have been especially helpful for you in starting and running this business?<\/b><br \/>In the beginning, I relied a lot on freelancers I found through Fiverr, and I was lucky to have friends and family who were eager to help. I also created what I call my \u201cimaginary mentor board\u201d \u2014 a group of people I\u2019ve never met but who inspire me in different ways. For example, Gwyneth Paltrow for her sense of glamour, Yvon Chouinard for his ethics and Serena Williams for her strength. Thinking of them helped me stay focused and reminded me that building something meaningful was possible.<\/p>\n<p><b>If you could go back in your business journey and change one process or approach, what would it be, and how do you wish you\u2019d done it differently?<\/b><br \/>In the early days, I invested a lot of energy into selling through physical stores. It was exciting to see the books on shelves, but the margins were low, the payment terms were difficult, and most importantly, I missed being able to talk directly with parents and grandparents. What I love most is helping families discover how books can become part of their children\u2019s daily lives \u2014 and that direct connection was only possible through selling online. Looking back, I would have gone straight to direct-to-consumer. That\u2019s where everything unlocked: We could share our story, listen to feedback and support families in making reading fun and engaging.<\/p>\n<p>Now, with more experience and stronger foundations, I\u2019ve been able to start selling again in retail stores like Nordstrom. I love building the same kind of relationship with my retailers too \u2014 their feedback is always so valuable and helps us keep improving.<\/p>\n<p><b>Related: Friends\u2019 Side Hustle Saw \u2018Explosive Growth\u2019 and Hit 8 Figures Fast: \u2018Have to Pinch Ourselves\u2019<\/b><\/p>\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/isafespend.com\/wp-content\/uploads\/2025\/10\/1761063016_YouAreMySunshine_Mia_Girl.jpg\" alt=\"\"><figcaption class=\"wp-element-caption\">Image Credit: Courtesy of Cali\u2019s Books<\/figcaption><\/figure>\n<p><b>When it comes to this specific business, what is something you\u2019ve found particularly challenging and\/or surprising that people who get into this type of work should be prepared for, but likely aren\u2019t?<\/b><br \/>I was surprised by how emotional children\u2019s books are for families \u2014 parents often tell me how our books became part of bedtime routines or how a musical book was the first thing that kept their baby engaged. That creates a big responsibility, and when there\u2019s an issue, we need to fix it fast. At the beginning, I took every customer service call myself, and it was fascinating to hear directly from families. Their feedback shaped the business, and it\u2019s why the first person I ever hired was for customer service \u2014 because earning and keeping that trust was my priority.<\/p>\n<p><b>Can you recall a specific instance when something went very wrong? How did you fix it?<\/b><br \/>When we printed one of our Jewish books, the text in Hebrew came out mirrored. Because our quality control agents didn\u2019t speak Hebrew, it passed our checks and made it into production. As soon as we realized the mistake, we decided to recall and destroy all of the books. It was difficult, but it was the right thing to do to protect the trust of our customers. Since then, we\u2019ve put new systems in place, including quality control agents who can review content in multiple languages. It was a tough lesson, but it made our processes stronger and our commitment to families even clearer.<\/p>\n<p><b>Related: I Turned a Side Hustle Into $20,000 a Month \u2014 Working Part-Time Without a College Degree<\/b><\/p>\n<p><b>How long did it take you to see consistent monthly revenue? How much did the side hustle earn?<\/b><br \/>It took about three years to see consistent monthly revenue. At first, every sale felt like a small victory, and growth was unpredictable. The real shift happened when I focused on direct-to-consumer. Building that direct connection with parents and grandparents gave us the feedback and trust we needed to grow. From there, the business found its rhythm, and in 2020, we crossed $1 million in revenue. Since then, we\u2019ve kept growing with steady, double-digit momentum.<\/p>\n<p><b>What does growth and revenue look like now?<\/b><br \/>We\u2019ve sold around 700,000 books in the U.S. alone, which shows just how much parents are looking for ways to engage their children in reading. In 2024, we reached $5 million in revenue and continue to grow at a strong double-digit pace. The numbers are exciting, but what matters most is what they represent: In the middle of a literacy crisis, families want tools that make reading fun, and we\u2019re here to help.<\/p>\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/isafespend.com\/wp-content\/uploads\/2025\/10\/1761063054_Calisoctubre-24.jpg\" alt=\"\"><figcaption class=\"wp-element-caption\">Image Credit: Courtesy of Cali\u2019s Books<\/figcaption><\/figure>\n<p><b>What do you enjoy most about running this business?<\/b><br \/>I love the flexibility it gives me. I work a lot, but I can spend summers in Europe with my family. The time difference means I\u2019m working crazy hours, but I\u2019m grateful to give my kids that experience. The mission began with my own children: I wanted them to love reading, then to love learning and discovering new cultures. Now we get to share that with so many other families, and feeling that impact is one of the parts I love most about my job.<\/p>\n<p><b>Related: Couple\u2019s Side Hustle Surpassed $1,000 a Day Fast \u2014 With ChatGPT\u2019s Help<\/b><\/p>\n<p><b>What is your best piece of specific, actionable business advice?<\/b><br \/>Read, listen to podcasts and keep learning. Books like <i>The Hard Thing About Hard Things<\/i> by Ben Horowitz or <i>Build<\/i> by Tony Fadell have shaped how I think about challenges and creativity. I also listen to podcasts like <i>Aspire<\/i> with Emma Grede and <i>How I Built This<\/i> with Guy Raz \u2014 they remind me there\u2019s always something new to learn from other entrepreneurs\u2019 journeys.<\/p>\n<\/p><\/div>\n<div>\n<div>\n<h2 class=\"tw:mt-0 tw:mb-1 tw:font-sans tw:text-2xl\">Key Takeaways<\/h2>\n<ul class=\"tw:font-semibold tw:font-sans tw:text-base tw:marker:text-blue-600\">\n<li>Meyrignac traveled to China and invested $30,000 to place her first order for Cali\u2019s Books. <\/li>\n<li>In the years since, Cali\u2019s Books has surpassed $1 million in revenue \u2014 on track for $5 million in 2025.<\/li>\n<\/ul>\n<\/div>\n<p><i>This Side Hustle Spotlight Q&amp;A features Carinne \u201cCali\u201d Meyrignac, 45, of Los Angeles, California. Meyrignac is the founder of <\/i><i>Cali\u2019s Books, a certified minority- and woman-owned children\u2019s publishing house projected to reach $5 million in revenue this year. Meyrignac launched the company from her garage in 2016, and nearly a decade later, Cali\u2019s Books has grown into a global, family-run business with more than 50 titles selling over 500,000 copies worldwide. Responses have been edited for length and clarity.<\/i><\/p>\n<p><i><img decoding=\"async\" alt=\"\" class=\"lazyload\" loading=\"lazy\" role=\"presentation\" src=\"https:\/\/isafespend.com\/wp-content\/uploads\/2025\/10\/1761062744_Team_Email_Cali.png\" style=\"height:588px;width:588px\" width=\"588\" height=\"588\"><\/i><\/p>\n<div class=\"tw:justify-center tw:bg-gray-100 tw:flex tw:flex-col tw:sm:flex-row tw:rounded-lg tw:p-6 tw:align-middle tw:sm:text-left tw:text-center tw:mt-4 not-prose\">\n<div class=\"tw:flex tw:flex-col tw:justify-center tw:align-middle tw:mr-0 tw:sm:mr-16\">\n<p class=\"tw:text-sm tw:leading-5 tw:my-0 tw:font-sans\">\n\t\t\t\t\t\t\t\t\t\tThe rest of this article is locked.\n\t\t\t\t\t\t\t\t\t<\/p>\n<p class=\"tw:text-xl tw:text-black tw:font-bold tw:leading-5 tw:my-1 tw:font-sans\">\n\t\t\t\t\t\t\t\t\t\tJoin Entrepreneur<span class=\"tw:text-yellow-300\">+<\/span> today for access.\n\t\t\t\t\t\t\t\t\t<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p>Read the full article <a href=\"https:\/\/www.entrepreneur.com\/starting-a-business\/moms-side-hustle-started-in-garage-makes-5-million-a-year\/498587\" target=\"_blank\" rel=\"noopener\" rel=\"nofollow\">here<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Key Takeaways Meyrignac traveled to China and invested $30,000 to place her first order for Cali\u2019s Books. In the years since, Cali\u2019s Books has surpassed $1 million in revenue \u2014 on track for $5 million in 2025. This Side Hustle Spotlight Q&amp;A features Carinne \u201cCali\u201d Meyrignac, 45, of Los Angeles, California. Meyrignac is the founder<\/p>\n","protected":false},"author":1,"featured_media":45690,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[46],"tags":[32],"class_list":{"0":"post-45689","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-make-money","8":"tag-featured"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.12 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Mom&#039;s Side Hustle Started in Garage, Makes $5 Million a Year | iSafeSpend<\/title>\n<meta name=\"description\" content=\"Key Takeaways Meyrignac traveled to China and invested $30,000 to place her first order for Cali\u2019s Books. In the years since, Cali\u2019s Books has surpassed\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/isafespend.com\/?p=45689\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mom&#039;s Side Hustle Started in Garage, Makes $5 Million a Year | iSafeSpend\" \/>\n<meta property=\"og:description\" content=\"Key Takeaways Meyrignac traveled to China and invested $30,000 to place her first order for Cali\u2019s Books. 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